Exactly. Subreddits like /r/hailcorporate exist to try to make light of these practices (and started out credible enough), but now it is overrun with conspiracy theorists who think that any and all references to a major brand in a post that hits the front page - especially if it doesn't have very many comments - is clearly advertising, and you are all sheeple.

They even mass-downvoted someone for saying "something smells fishy and it isn't the Fish Filet" in a thread about the baby eating the used condom off the floor because just mentioning a product means they must be a paid marketer.