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This happens: http://en.wikipedia.org/wiki/Jamaican_Blue_Mountain_Coffee http://en.wikipedia.org/wiki/Kopi_Luwak

The difference is that coffee is a completely different kind of market: producing a small quantity of very good coffee does not give you much help in producing it in large quantities without at a linear increase in the costs (and actually has hard limits based on growing conditions, available labor, etc.) whereas software can be infinitely replicated.

The price of a cup of coffee is useful only in establishing the threshold for how much money the average person is likely to spend without significant thought.



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