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Well done on putting this far more succinctly than I could have. You’ve absolutely nailed the top three issues with Google search in a nutshell.


Thanks, I might as well keep going then :)

Google has commercialized a huge amount of search terms. I'll use biology as an example. You search for particular species and search results prioritize products that kill the species. You search for a particular plant and you'll have a hard time learning about the species as it only shows cultivated versions and products related to how to care for them.

Pure information/knowledge for the sake of learning and curiosity is de-prioritized.

Back to image search, it's unable to figure out original sources or doesn't care. Pinterest is the well known manifestation of that.

Google shopping results: completely broken. Click through on the products and half the time the price, availability, discounts and stock do not match.

Everything is so goddamn broken, and nobody at Google seems to care. I can't explain it, but it's been going on for a good 6-7 years or so.


I'll explain it. Giving worse results sells more pay per click ads.

I've seen this in many search terms. Purposefully push down the things that people are looking for and they will click on ads.

Those sites that have a ton of extra info? Many of them also sell in content ads right?

The ad machine took over long ago and you are forced to play the ad auction game if you want to show up in results, and if people are looking for something they are forced to scroll past a lot of ads.

I watched this happen in chunks over time. It wasn't always like this, but it is now, and it's been a slow creep over time.




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