It's tough and your portfolio should demonstrate your skill for your premium price/rate. I'd love to work with more North American freelancers, but they just don't bid on jobs. I have to go through profiles and invite them, but even then I rarely get a response.
So yes, apply, show interest through your initial contact, and have a kick-ass portfolio. You'll get work.
So yes, apply, show interest through your initial contact, and have a kick-ass portfolio. You'll get work.