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Ninja had 80-100k viewers when he switched to Mixer, and now on Mixer he has 2-5k. Each sub on twitch was making him $3-4/month (do not know how many subs he had, but I can imagine 10-30k). So, he lost $30-$120k on Twitch subs alone per month.

Then an Ad on Twitch in front of 100k viewers is different than an Ad on Mixer (not really sure if they have Ads on Mixer). With Ninja's viewership on Twitch 60 second Ad, can probably bring him more than $10k. Not sure if he had used Ads though (may streamers chose not to use them).



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