But, all the text about the grand vision with new custom terminology is off-putting. Makes the software sound appropriate for running some sort of utopian hippie commune. A 'Manifesto' makes me think of Marx and the Unabomber.
I suspect that like ThePoint -> Groupon, your opportunity is some pragmatic subset of all the functionality you're currently offering, rather than the entire doctrine.
(This is not to say you're wrong about the big trends. Just that people will adopt the new ways of work via demonstrated success in baby steps, rather than understanding the vision and inevitability in a flash of insight.)
A 'Manifesto' makes me think of Marx and the Unabomber.
A manifesto is just a public statement or declaration. I thought of the Cannibal Manifesto and the Hacker Manifesto in addition to the Communist Manifesto. There are lots more listed here: http://en.wikipedia.org/wiki/Manifesto#Notable_manifestos
Ditto. This prescribes a new concept AND new tools. I'd like to learn more about how you developed the tools, and if it's all just a vision, or if it's been tested in real orgs (or just self-hosted).
For what it's worth I've had similar ideas, less enterprise focused though. Kudos to you for launching!
I'd like to echo this. The grand vision makes it sound like the product isn't suitable for my needs, when it is suitable (and possibly desirable!). My needs, and the needs of many people who might want to give you money, are mostly humble. It would be nice if the generic messaging spoke directly to more normal needs.
That said, I think a grand vision is both good to have and important to convey. It's great fodder for a blog. Tell your big story on your blog, highlight how your tool contributes to your vision, and promote it like crazy.
But, all the text about the grand vision with new custom terminology is off-putting. Makes the software sound appropriate for running some sort of utopian hippie commune. A 'Manifesto' makes me think of Marx and the Unabomber.
I suspect that like ThePoint -> Groupon, your opportunity is some pragmatic subset of all the functionality you're currently offering, rather than the entire doctrine.
(This is not to say you're wrong about the big trends. Just that people will adopt the new ways of work via demonstrated success in baby steps, rather than understanding the vision and inevitability in a flash of insight.)