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And a known-good product doesn't mean it won't have fake reviews. The fake reviews are there to boost sales, even for legit products.

If it's an arms race for reviews, at some point, even good products will have to pay up to keep pace.



I don't understand. If your product is already rated 4.5+ stars with thousands of reviews, what's the point of adding fake review? How does that boost sales?


Normally the first hundreds were faked, followed by occasional fake reviews to drown out dissatisfaction


Even for known-good, popular, top-selling products? The example I cited has 24k+ reviews for the US and 3.8k+ for Canada.


Seeing as the site lists 11k reviews that were removed from the page, yes.




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