It's not that everything has to be sweet, but rather that, for example, Coke really isn't Coke without sweetness and people just happen to enjoy Coke. And if you're going to enjoy a Coke, Coke Zero or Diet Coke is better for your health.
Of course there are other things like coffee that really are not defined by sweetness and can be perfectly enjoyed unsweetened.
A guy on the Internet recently reverse-engineered the Coke formula and published the recipe. I always liked Diet Coke, the regular one is just too sweet for me.
So I replicated the recipe, and I actually liked unsweetened Cola! It feels a bit tea-like, but also more acidic. Kinda like coffee but without the bitter undertone.
I feel like I am exactly the target demographic. Love the taste of meat. Would eat it every day if there were no consequences. But I mostly cook vegetarian at home because my wife is veg and I do somewhat care about the impacts of factory farming ('ethical' meat being stupid expensive). For me Beyond burgers are a good way to scratch that itch a bit. I feel like there must be many more people like me because meat is both delicious and problematic but maybe that's my own bias.
The techno optimism has morphed into VCs and tech founders lobbying Trumps governments to self-destruct the US government so they can lord over techno-feudal city states
The arrogance and narcissism of the Silicon Valley elite is going to result in horrible outcomes for just about everyone. These people do not know a single thing about responsible public administration, they can only see dollar signs.
The same thing is happening to jazz playlists. Spotify is cramming jazz playlists with bland interpretations of standards that they paid bottom dollar to desperate conservatory students for. As a long-term jazz fan, I know what I am looking for and it ain't that. But for someone new to jazz who doesn't know exactly what they are looking for, their attention is being diverted to this slop, and they may never discover any dimension of jazz music beyond it, which is kind of sad.
Let's face it. Our world is currently filled with rogue states waging pointless wars, spying on their own citizens, launching cyberattacks, seeding disinformation outside their borders, etc. If they want to make it happen they will. It is a damn hard coordination problem.
I'm picturing scientists in another universe clenching their butts as the monkey goes to type the last letter of Hamlet..... and misses 't' for 'r' and the whole observation hall erupts with loud groans
Of course there are other things like coffee that really are not defined by sweetness and can be perfectly enjoyed unsweetened.
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