Microsoft gets largely pilloried on every UI rethink, Apple’s Liquid Glass just annoyed everyone I’ve heard comment on it, and, fwiw, YouTube Music asking if it feels outdated is an unnecessary annoyance.
How does that matter? Apple is still seeing 20% of its profits from ads and Google is still tracking you through Apple’s browser and Apple is getting paid for it.
Keeping in mind the context of the overall thread we're in, where the OP said this:
> Apple's commitment to privacy and security is really cool to see. It's also an amazing strategic play that they are uniquely in the position to take advantage of. Google and Meta can't commit to privacy because they need to show you ads, whereas Apple feels more like a hardware company to me.
And then further down somebody replies with this:
> Apple is an ad company now though
The implication was that, because Apple sells ads now, they must be tracking all of your personal data in the same way that Google does. And then that train of thought was further continued with the implication that, because Apple receives "20% of its profits from ads and Google" (lumping them both together), Apple ergo is receiving 20% of its profits through tracking all of your personal data. But it's not Apple tracking all of your personal data, it's Google tracking it, and they would track it whether they're the default search engine on iOS or not.
The distinction matters to me, and it's why I buy Apple products but not Google products.
Again, they get paid a cut of Google's ad revenue from Safari users. This has one impact on Apple's design choices - Google remains the default search engine.
Notably, this hasn't stopped Apple from introducing multiple anti-tracking technologies into Safari which prevents Google from collecting information from Safari users.
If I open up a new tab in safari it tells me that in the last 30 days Safari prevented 109 trackers from profiling me and that 55% of the sites I use implement trackers. It also tells me that the most blocked tracker is googletagmanager.com across 78 websites
Is this what you consider discourse? At least justify your position, don't shit out some drive-by popular opinion that I can't even begin to respond to.
The point is that Apple will make money any way that it can, including ads. That's why iOS privacy is worse than its competitors. You can't install an app without telling Apple because if you could, Apple wouldn't be able to monetize you as well. You can't get your location without also telling Apple because if you could, Apple wouldn't be able to build its location services as easily. No such problems on Android.
That seems like a stretch. Even in Europe where people can choose to use different app stores, few people actually do. So few, in fact, that one of the alternative app stores recently shut down.
Have you considered that people just like Apple's products and services?
Hardware sales aren't picking up the slack, and advertisement revenue is also following a growth trend. Apple's stock would indeed be cooked if they went balls-out against the government that guarantees them access to cheap hardware and software that has been declared illegally anti competitive by foreign sovereigns. Apple needs this.
What matters is that the parent comment said “Apple is an ad company now,” as if that negated all the privacy and security stuff they do.
Making some cash on ads doesn’t have to rely on targeted tracking. That only matters if ads are an existential part of your business, and without huge ad revenue growth, your company is dead.
I mean if you don’t care about details that’s fine I guess. Let’s call any company that sells and/or buys any amount of ads an "ad company". Let’s put them all into one bucket and judge. That’s super valuable.
Microsoft makes a new UI framework every couple of years, liquid glass from apple and gnome has a new gtk version every so often.
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